The survey is a collaboration between KEEP and the University of Louisville Equine Industry Program

LEXINGTON, Ky. (Monday, May 4, 2020) – The Kentucky Equine Education Project (KEEP) and the University of Louisville (UofL) Equine Industry Program jointly announced the release of the COVID-19 Kentucky Equine Business Impact Survey. The survey will be shared with employers throughout Kentucky’s horse industry and community to capture the effects of the pandemic on the Commonwealth’s signature industry.

This initiative will leverage KEEP’s relationships and trust throughout all levels and disciplines of Kentucky’s horse industry and the UofL Equine Industry Program’s expertise in the economics of the industry. The results of the survey will be shared with lawmakers at both the state and federal level to assist them in making policies that meet the needs of the industry.

Survey participants will not be identified in the published results.

Elisabeth Jensen, KEEP’s Executive Vice President who oversees the daily operations of the organization, commented, “Kentucky’s horse industry has 35,000 individual operations. These businesses provide nearly 80,000 jobs in Kentucky and have a $3.4 billion economic impact on the state – and that does not include tourism generated by the industry. It is critically important that employers across the industry participate in the COVID-19 Kentucky Equine Business Impact Survey to provide an accurate depiction of the effects of the pandemic on the industry and how the governmental responses so far have helped or have failed to help these businesses.”

“We are proud to be partnering with KEEP in developing this important survey,” said Sean Beirne, Director of the Equine Industry Program. “COVID-19 is impacting every facet of the equine industry in the Commonwealth and our hope is to dissect this data to provide a thorough economic overview to governmental decision makers.”

The COVID-19 Kentucky Equine Business Impact Survey can be found here.

The Kentucky Equine Education Project, Kentucky’s equine economic advocate, is a not-for-profit grassroots organization created in 2004 to preserve, promote and protect Kentucky’s signature multi-breed horse industry. KEEP is committed to ensuring Kentucky remains the horse capital of the world, including educating Kentuckians and elected officials of the importance of the horse industry to the state. KEEP was the driving force in the establishment of the Kentucky Breeders Incentive Fund, which has paid out more than $177 million to Kentucky breeders since its inception in 2006, and pari-mutuel wagering on historical horse racing, which has been responsible for more than $40 million to purses and more than $24 million to the Kentucky Thoroughbred Development Fund.

KEEP works to strengthen the horse economy in Kentucky through our statewide network of citizen advocates. To learn more about how you can become a member or support our work, please visit

The Equine Industry Program is on the move and a leader in horse commerce, enterprise and academics. It was established in 1986 and is supported by KRS (Kentucky Revised Statute) 230.550. As one of only two AACSB-accredited equine programs in the world, the Equine Industry Program provides training and educational opportunities in the horse racing industry relating to, but not limited to, finance, management, marketing, regulation, and administrative aspects of the horse racing industry.