Lexington, Ky. (Monday,  January 24, 2022) – The Kentucky Equine Education Project (KEEP) announced that it will host its annual KEEP Day in Frankfort event on Thursday, January 27, 2022. KEEP Day in Frankfort provides KEEP grassroots members, industry leaders, breed associations, and other industry partners an opportunity to share with Kentucky lawmakers the importance of horses to their legislative districts and the state’s economy.

The event will take place from 9:00 AM – 10:45 AM in Room 113 in the Capitol Annex.

Elisabeth Jensen, KEEP’s Executive Vice President who oversees the daily operations of the organization, commented, “Kentucky’s horse industry and community create an annual economic impact on the state of $6.5 billion. More important, though, are the tens of thousands of jobs and thousands of businesses that contributed directly and in-directly to the state’s horse industry. These businesses and industry partners are the lifeblood of small towns across the state and it is critical that the industry flourish to support the small businesses and equine operations that are at the heart of Kentucky’s signature industry.”

Created in 2004 to preserve, promote, and protect the state’s horse industry, KEEP represents and advocates on behalf of Kentucky’s entire industry – all breeds and equine pursuits.

Jensen continued, “KEEP Day in Frankfort brings industry participants together with lawmakers to share how the policies developed in Frankfort have real impacts in the industry across the state. We look forward to showcasing all facets of the industry, including tourism and recreation, racing, non-racing breeds, and more.”

RSVP to attend KEEP Day in Frankfort by emailing brittany@horseswork.com.

The Kentucky Equine Education Project, Kentucky’s equine economic advocate, is a not-for-profit grassroots organization created in 2004 to preserve, promote and protect Kentucky’s signature multi-breed horse industry. KEEP is committed to ensuring Kentucky remains the horse capital of the world, including educating Kentuckians and elected officials of the importance of the horse industry to the state. KEEP was the driving force in the establishment of the Kentucky Breeders Incentive Fund, which has paid out more than $177 million to Kentucky breeders since its inception in 2006, and pari-mutuel wagering on historical horse racing, which has been responsible for more than $40 million to purses and more than $24 million to the Kentucky Thoroughbred Development Fund.

KEEP works to strengthen the horse economy in Kentucky through our statewide network of citizen advocates. To learn more about how you can become a member or support our work, please visit www.horseswork.com.