The Kentucky Equine Education Project (KEEP) launched today a new Web site that will give Kentuckians an opportunity to meet the men and women of the horse industry, and hear their stories in their own words. The site is called “We Are Kentucky” and can be found at www.weareky.com.

For some time, Kentucky’s horse industry has pointed out the economic impact it has on the state of Kentucky, and that tens of thousands of Kentuckians depend on the horse industry to make their living. An estimated 100,000 men and women rely on a healthy horse economy to support their families, send their kids to school and be active participants in their local communities. They drive horse trailers, grow hay, muck stalls, sell equine insurance, build and paint barns and fences. They are vets, farriers, small business owners, tack suppliers, landscapers. They work hard and make a significant financial contribution to our state.

It is beyond dispute that Kentucky’s horse industry is in serious jeopardy. As our competitor states have lured away Kentucky’s prized racing and breeding stock with purses and breeders incentives enhanced by expanded gaming, they have also lured away Kentucky jobs. Every horse that resides in Kentucky is a job creator, and when we lose horses to other states, jobs go with them.

As we work with the legislature to finally put our industry on a level competitive playing field, the new Web site should offer some insights into the people who help make our industry great, and who we are fighting so hard to protect. It will be frequently updated with new stories, and the thousands of Kentuckians who are connected to our horse industry are invited to visit www.weareky.com to share their story.

About KEEP

The Kentucky Equine Education Project (KEEP) is an organization charged with increasing awareness of the benefits of Kentucky’s horse economy and promoting jobs and economic opportunities for Kentuckians through the Commonwealth’s world-class horse industry.

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Media Contact: Phil Osborne, CEO
Preston-Osborne, 859.231.7711 ext. 227